Reinventing the concept of luxury

Nov 27, 2019

For years, everyone defined luxury, at least in the real estate industry, in terms of the per square area of your home or apartment. However, the increasing trends of skyscrapers and gated societies are changing that perception slowly. Today, we define luxury apartments on the basis of location and different amenities that are included in the project blueprint along with other such features.

Customers are looking at luxury in a more wholesome way, which is helping in reinventing the whole concept. Many up and coming building projects in Noida are a big example of this new trend. If you look at these areas, they have everything that an upper-middle class family needs while working in NCR.

The strategic location, open spaces, societal bonding as well as world-class schools and universities, mixed with lower living costs make this area apt for living.

Read on to understand how luxury is defined today in the real estate market of India

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